Subject Librarian: Sara Williams, sewilli4@uno.edu, 504.280.7273
Please Note: Resources
with UNO are only available in the library and to
the students, staff, and faculty of the University of New Orleans
1. Full Text Articles
- Business Source Premier (EBSCO) UNO
http://library.uno.edu/database/list/bsp.html
Provides full text for nearly 3,300 scholarly business journals, including
full text for more than 1000 peer-reviewed business publications. Coverage
includes virtually all subject areas related to business. This database
provides full text (PDF) for more than 300 of the top scholarly journals
dating as far back as 1922.
- Lexis-Nexis Academic:
Business UNO
http://library.uno.edu/database/list/la.html
Business News - Choose "Business & Finance" to search business and
finance news sources and major newspaper stories, "Industry News" for
a variety of industry and trade sources on over 50 industries, or "Mergers
& Acquisitions" for selected stories from major US and international
newspapers, business journals and business wires on corporate mergers
and acquisitions.
Industy & Market - Search sources specific to 28 different industry
categories
- The Conference
Board reSearch (1995-present) UNO
http://library.uno.edu/database/list/conf.html
Provides full-text research reports on the latest issues in business
management and US and global economics. Proprietary, nonbiased research
includes studies of F500 companies on business trends, leadership decisions,
performance excellence, corporate governance, HR, productivity, CRM
and more. Economics material includes US and global economic indicators
and analysis and forecasts of regional, national, and international
economic conditions.
- J-STOR UNO
http://library.uno.edu/database/list/jsto.html
JSTOR is an electronic archive of selected scholarly journals in various
disciplines. JSTOR attempts to maintain complete journal holdings from
the first volume, but current volumes (from the past three to six years)
are not included.
2. Statistics, Demographics
& Lifestyle
- Lexis Nexis Statistical
UNO
http://library.uno.edu/database/list/lexs.html
Allows to search summaries of statistical publications, then link to
the full-text of selected publications on Statistical Universe and government
Web sites. Use "Search Abstracts"
- Stat-USA/Internet UNO
http://library.uno.edu/database/list/stau.html
Is the site for the U.S. business, economic and trade community, providing
authoritative information from the Federal government. State of the
Nation provides government published data on general economic indicators,
employment, industry, economic policy and more.
Demographics : Social
and economic characteristics of population - income, occupation, education,
household composition, etc
- Demographics
USA
HF5415 .1 D462 Reference (City edition)
HF5415 .1 .D46 Reference (County edition)
HF5415 .1 .D463 Reference (Zip edition)
Covers population, race, age/sex groups, effective buying income, retail
sales, consumer expenditures, employment and occupation data for states
and counties, and is published by the producers of Survey of Buying
Power.
- Sourcebook America
(CD-ROM)
HA203 .S68 2003 Reference Office
Provides information on population, race, age/sex, average income, disposable
income, and more
- American Demographics
HB3505 .A66 Periodicals Shelves
Searchable in full text using Business Source
Premier. The most current trends in population and demographics are
presented.
- Survey of Buying
Power
HF 5438.A34 Periodicals Shelves / Multimedia
Included in Sales and Marketing Management (usually September issue).
Published annually providing data to help you analyze each of your U.S.
markets, whether they're cities, counties, metro areas, or states. Also
includes 5 year projections of population, effective buying income and
retail sales in metro markets
- Current Population
Reports
http://www.census.gov/main/www/cprs.html
- Bureau of Labor
Statistics
http://www.bls.gov/
- US Census Bureau
http://library.uno.edu/database/list/stau.html
Provides comprehensive U.S. demographic information. "Subject A to Z"
and "State & County Quick Facts" are neat features from the Census
Bureau page. For detailed Census 2000 information, use "Your Gateway
to Census 2000."
- ERSys.com
http://www.ersys.com/
Find facts and figures on many cities in the United States including
demographics, education, environment, housing, labor, quality of life,
transportation, and weather.
Lifestyle Analysis
- You are Where
You Live
Search by zip code to find predominant clusters for that area.
- Household Spending
(5th ed.).(1999). Ithaca, NY: New Strategist.
HC110.C6 O34 Reference Shelves
Spending trends from 1987-1997. Spending on food, alchoholic beverage,
housing, apparel, transportation, entertainment, personal care products
and services, reading, education, tabacco, cash contributions, personal
insurance pensions, personal taxes, and gift by age, income, household
type, regions, race and ethnicity, education, and occupation.
- American Marketplace:
Demographics and Spending Patterns (3rd ed.). (1997). Ithaca,
NY: New Strategist
HA203 .A635 3RD ED.1997 Reference Shelves
- Lifestyle Market
Analyst (2000). Wilmette, IL: Standard Rate & Data Service
HF 5415.33.U6L54 Reference Shelves
Breaks down population geographically and demographically and includes
extensive lifestyle information on interests, hobbies, and activities
- Census of Retail
Trade
http://www.census.gov/epcd/www/97EC44.HTM
- Consumer Expenditure
Survey
http://www.bls.gov/cex/home.htm
The Consumer Expenditure Survey (CEX) program consists of two surveys-the
quarterly Interview survey and the Diary survey-that provide information
on the buying habits of American consumers, including data on their
expenditures, income, and consumer unit (families and single consumers)
characteristics.
3. Industry Information
- North American
Industry Classification System (NAICS)
http://www.census.gov/epcd/www/naics.html
Replaced the U.S. Standard Industry Classification (SIC) system. This
is the new standard code system to describe business establishments
and industries jointly developed by the U.S., Canada, and Mexico. Changes
are on going. Can download both 1997 version and 2002 version of NAICS
codes. Correspondance table for SIC codes and NAICS codes also available.
Use the code to search industry specific information in the electronic
resources
- Business and Industry
UNO
http://library.uno.edu/database/list/busi.html
Over 1200 journals from 1994
Contains important facts, figures and key events for international public
and private companies, industries, products, and markets for manufacturing
and service industries. No full text.
- Zapdata
http://www.zapdata.com/
A leading online source for business sales leads, mailing lists, and
market analysis. Access to Company Profiles and Industry Reports. Some
reports are not free.
- County Business
Patterns / Zip Code Business Patterns/ Metro Business Patterns
http://www.census.gov/epcd/cbp/view/cbpview.html
Provides the total number of establishments, employment, and payroll
for county, zip code, and metro areas.
On CD-ROM in Reference Office C 3.204/4: or C 3.298:
- Standard and
Poor's Industry Surveys (1985 - present)
HD 2328.S74 Index Table (previous vols on Reference Shelves)
Provides extensive analysis of selected industries with trends and projections.
Includes limited information on companies in the industries.
- U.S. Industry
and Trade Outlook
C 61.48: Ready Reference (previous vols on Federal Documents Shelves)
Annual analysis with historic data, as well as a five year outlook for
over 350 industries
4. Advertising and
Media
- SRDS TV &
Cable Source
HF5905.S745 Periodicals Shelves
Provides broadcast and cable television advertising informaiton. In
addition, included are maps, demographic profiles, sales rankings by
merchandise, cost per point level, top daily newspapers and newspapers
in TV Markets section.
- SRDS Consumer
Magazine Advertising Source
HF5905.S725 Periodicals Shelves
Includes agri-market publications, U.S. and International consumer magazines,
metropolitan, regional and state magazines, card decks, and more. Provides
description, personnel, representatives and branch offices, advertising
rates, regulations and requirements, issues and closing dates, and circulation
information.
- Gale Directory
of Publications and Broadcast Media
Z6951 .A97 Reference Shelves
Use to identify media in a specific location. Includes advertising rates
and circulation information.
- Advertising Age
Data Center
http://www.adage.com/datacenter.cms
Provides advertising and marketing industry data including leading national
and global advertisers, brands, leading media companies, circulation
rankings, agencies, and more.
- Mediamark Research
Index (free registration required)
http://www.mriplus.com/
Includes detailed profiles, contact information, circulation information
and rates
5. Local Information
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